YouTube Revenue Calculator
Estimate your monthly earnings from AdSense and sponsorships
How YouTube Earnings are Calculated
Your total YouTube income comes from two main sources: AdSense (RPM) and Brand Sponsorships. This calculator combines both to give you a realistic picture of your monthly revenue.
What is a Good RPM?
- Finance/Business: $8 - $20+ RPM (Highest paying niche)
- Tech/Software: $5 - $12 RPM
- Vlogs/Entertainment: $1 - $4 RPM
- Shorts: $0.05 - $0.10 RPM (Much lower than long-form)
Example Calculation
If you get 100,000 views at a $3.50 RPM, and do 2 sponsorships at $500 each:
- AdSense = (100,000 / 1,000) × $3.50 = $350
- Sponsorships = 2 × $500 = $1,000
- Total Monthly = $1,350
What is the difference between CPM and RPM?
CPM is what advertisers pay per 1,000 impressions. RPM is what you actually take home per 1,000 views after YouTube takes its 45% cut. Always use RPM for earnings estimates.
Do YouTube Shorts pay well?
Shorts RPM is significantly lower than long-form videos (usually $0.05 to $0.10). To make good money from Shorts, you need millions of views or rely heavily on sponsorships.
How much should I charge for a sponsorship?
A standard industry rate is $20 to $30 per 1,000 average views per video. If your videos average 10,000 views, you can charge $200-$300 per integration.